What does this mean to you as the agent? You will need to be able to provide mortgage information via the mortgage industry to assist the first-time millennial buyers understand where they are in the home-buying process and what they can do to purchase a home. This will require you to not only be a holder of the keycard, but knowledgable enough to help them without acting like the lender. In addition, because the millennial homebuyer will be #1 homebuyer in 2020, there is an opportunity to assist those who they will buy their homes from. Strategy #6, Own the Inventory!